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March 2025 Regional Meeting

  • 6 Mar 2025
  • 8:00 AM
  • 7 Mar 2025
  • 11:00 AM
  • Grandover Resort, Greensboro, NC

Registration

  • Each Bronze sponsor will receive the following:
    Marketing space (or table) and includes 1 attendee fee
    Sponsor profile listed on meeting materials and promotion throughout the meeting
  • Each Gold Sponsor will receive the following
    Marketing space (or table) and includes 3 attendee fees
    Sponsor profile listed on meeting materials and promotion prominently displayed throughout the meeting
    Logo prominently displayed on the MSPCA website
    Promotion to members and logo prominently displayed before and after the meeting
  • Each Silver Sponsor will receive the following:
    Marketing space (or table) and includes 2 attendee fees
    Sponsor profile listed on meeting materials and promotion throughout the meeting
    Logo on the MSPCA website
    Promotion to members before and after the meeting
Registration is closed

MCRA MARCH 2025 REGIONAL MEETING

March 6 - 7, 2025 | Grandover Resort | Greensboro, NC


MEETING AGENDA

Wednesday, March 5

12n-4pm Enjoy a Round of Golf with Members

6-7pm Informal Gathering - Cafe Expresso East

(Cafe provides a light menu, beverages, pool, TVs and more. Dinner will be on your own here)


Thursday, March 6  |  Grandview Ballroom

(All meals and events on Thursday and Friday are included in your registration)

7-8am    Breakfast and Registration | Grandview Ballroom

8-8:30am     Welcome and Announcements

8:30am - 2pm | Grandview Ballroom

Financial Benchmarking: A Forensic Deep Dive into your Numbers

Discover how your business measures up with a forensic deep dive into financial benchmarking. Using RIA’sCost of Doing Business report and insights from top-performing Violand clients, John Monroe will craft a fictitious company profile to guide an interactive session. Bring your numbers, engage in open discussions, and uncover actionable strategies to make smarter, data-driven decisions tailored to your success.

2 - 4pm | Grandview Ballroom

Chain of Command: How Reporting Creates Efficiency and Effectiveness on the Jobsite

Presented by:  Damien Monaghan, Chief Operating Officer

Do you have an organizational chart? Using a 3-D model, Damien will explain how to make your organizational chart work for you.  He will show you how to  train your team on the organizational chart and the chain of command to create efficiency and save time on the job and in office. 


Thursday Evening  |  Griffin Room

6:00-9:00pm After-hours Networking Event

Join us for cocktails, dinner and an entertaining evening featuring a speed painter. We will be auctioning off the art for charity!


Friday, March 7  |  Grandview Ballroom

8:00-8:30am   Breakfast

8:30-10:30am   Presentation

Leadership in Progress: Elevating Entry-Level Employees to Management

Presented by:  John Monroe, Senior Advisor, Violand Management Associate

Your ability to develop entry-level employees into mid-level managers is a key factor in your company’s success. This session will help you understand how to coach and guide your team through their career progression, equipping them with the skills and confidence needed to take on leadership roles. You’ll explore actionable tactics for performance enhancement, training programs, and leadership development that add long-term value to your organization by promoting from within.

11am Adjourn


Meeting Location

Grandover Resort

1000 Country Club Road

Greensboro, NC 27410

Hotel Information

Our block of rooms at the Grandover Resort is full. BUT their sister hotel, Sheraton at Four Seasons has overflow rooms available at a lower cost than the Grandover. It's just 4 miles away. There are additional hotels in that area within 3-4mi. Here are a few:

Sheraton at Four Seasons   (336) 292-9161

Doubletree   (336) 292-4004

Holiday Inn   (336) 294-4565

THANK YOU, SPONSORS

      


  


     

          

Scheduled Sessions

Navigating Tectonic Industry Shifts in Restoration

Guest Presenter: John Barnes, CFP; Founder and CEO, Pendleton Street Business Advisors

The RIA Code of Ethics: Why Adopt Them?

Guest Presenter: Justin Woodard, President-Elect, Restoration Industry Association (RIA)

The Foundation of A Solid Inspection - And Why Companies Get It Wrong

Member Presenter: Todd Sangid, Solutions Consultant, Docusketch

The initial inspection sets everything in motion. Get it right, and the documentation supports your estimate. The estimate supports the approval. The approval supports getting paid. Get it wrong, and you're chasing corrections at every step that follows. This session breaks down the practical, field-driven strategies that make the difference: capturing clear, complete documentation from the start.

AI Answers the New Search Question. How to Get into the AI Answer

Member Presenter: Jeff Carrier, Owner, Restoration Digital Marketing

This insightful session will cover how AI is transforming search and digital visibility. Jeff will share practical takeaways that create real impact in AI searches, explain how large language models (LLMs) work, explore how AI systems discover and cite sources, and outline strategies for getting your content included in AI-generated answers. Attendees will leave with a clearer understanding of the evolving search landscape and actionable steps to improve their presence in AI-driven results.

What’s On the Legal Forefront: Updates for Restorers

Member Presenter: Brian Edlin, Managing Partner, Jordan Price Law Offices

Brian Edlin will review recent legal cases and developments impacting the restoration industry, highlighting key rulings and trends that restorers need to know to stay informed and prepared.

How Getting paid is a company strategy: identifying client intake process that supports, collection processes that help you get money in the door. 

Member Presenter: Katie Smith, Owner, PHC Restoration

A strong collection strategy begins with the right client. Katie Smith will discuss how to evaluate and prioritize leads, streamline client intake, use AI to accelerate communication, and build processes that improve collections and help get cash in the door faster.

What are carriers doing exactly?

Member Presenter: Doug Weatherman, COO, Rare Restoration 

Tangible examples will be provided to facilitate real life applications within the industry.




Karen Clendening

Executive Director
Office: (727) 735-3232

Email: director@midsouthcra.org

Address:
5603-B West Friendly Ave.

PMB 299

Greensboro, NC 27410

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