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Developing Your Personal Brand Using LinkedIn

  • 13 Jul 2020
  • 1:30 PM - 2:45 PM
  • Online Training
  • 94


  • You will need a registration code. Contact Karen Clendening at director@mymspca.org or (727) 735-3232
  • If you are not a member of MSPCA. Contact director for registration code. director@mymspca.org or (727) 735-3232

Registration is closed

Developing Your Company and Personal Brand using LinkedIn

Monday, July 13 - 1:30-2:45pm Eastern Time

Exclusive Online Zoom Training for MSPCA Members and Friends

Presented by Gregg Burkhalter, "The LinkedIn Guy"


People buy from people. That's why it's very important to have a strong personal brand. Forward-thinking companies recognize the fact that their employee's personal brands are the gateway for expansive company brand exposure (and it also attracts quality new clients and employees). Gregg will "remove the fear" and "build your confidence" on what you should be doing daily on LinkedIn to help others, build your personal brand, and grow your business.


Members:   $75 for first registrant; $50 for additional registrants

Non-members:   $100 for first registrant; $75 for additional registrants

**Limited registration for non-members is available. Please email me at director@mymspca for non-member registration code or to register employees.


ONE HOUR “LinkedIn Power Hour” Presentation – VIA INTERNET

o   Content will be focused on removing any “fear” of LinkedIn to encourage active use.
o   How to build a solid LinkedIn profile and a strong personal (professional) brand.
o   How to build and nurture digital relationships and increase company brand exposure.
o   Proper LinkedIn etiquette (the do’s and don’ts) will be discussed with the group.
o   A daily LinkedIn “to do” list will be given along with when, where, why, and how.
o   Explain the difference between personal profile and company page and value of each.
o   Exciting NEW LinkedIn features will be discussed in addition to LinkedIn resources.
o   Presentation wlll include lots of visuals to clearly present topics being discussed.
o   Attendees will receive my “LinkedIn Profile Setup Instructions” PDF along with my “Personal Branding for Professional Success” LinkedIn overview PDF.


Gregg Burkhalter is a recognized authority on Personal Branding and LinkedIn. He has helped countless professionals in the U.S. and abroad define and grow their Personal Brand using LinkedIn.

Gregg spent the first part of his professional career behind the microphone at radio stations in Savannah, Jacksonville, Charleston, and Atlanta. Following his radio years, Gregg worked in national music marketing and distribution. Today, Gregg is known by many as “The LinkedIn Guy”. He provides Personal Branding Coaching and LinkedIn Training via one-on-one and group training sessions, corporate presentations and webinars. He is also a frequent speaker at civic and chamber events and area universities.

Karen Clendening

Executive Director
Office: (727) 735-3232

Email: director@midsouthcra.org

5603-B West Friendly Ave.

PMB 289

Greensboro, NC 27410

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